Client: Fitchburg State University

Industry: Education

Year: 2022

Type of Project: Promotional Materials

About This Project: First, I’m studying at Fitchburg State, next thing you know, I’m working for them! 😀

Being given so much creative control and an excuse to combine cartoons with typography, my own school gave me one of my favorite marketing projects to date. My goal in designing the marketing materials for Visions 2022 was to make something that could represent the creativity and passion of the students attending Fitchburg State University’s Communications Media department with my own personal spin to tie it all in. Considering how many of my classmates drew as a hobby and discussed animated media amongst each other, I felt this was a characteristic I could use to my advantage.

As for the melting bust, in a way, it’s a sort of jab at people obsessed with the perceived “purity” of white statues, that art should open to wild and vivid interpretations that challenge the minds of the audience.